The About Us page of your shop is vital because it’s where users go when first trying to determine a level of trust. Since trust is such an important part of selling online, it’s a good idea to give people a fair amount information about yourself and your shop. Here are a few things you should touch on:

• I am an independent web developer and an online sales representative.
• After seeing many online stores, I decided that just like these large online stores a small online store like mine can also deliver the goods in the same way and manner but with less cost for my clients and for buyers.
• I am located in Seattle.
• This is my first year in this type of business.
• I am the sole developer and a person maintaining the site.